useful. / usefulcoach

Tom Herbert is a leading international nutrition strategist, facilitator, and mindsetter. His contextual, behavioural, and neuroscientific coaching has supported 400+ unique sport and boulder rock climbers across 24 countries, performing from 6A to 9A+. Hobbyists, international IFSC competitors, and the most accomplished rock climbers in the world. In 2026, useful. coaching opens for other athletes, artists, and dancers!

Climbing Nutrition Coaching

useful. coaching is about helping you identifying any limitations in your life, creating space, and helping you expand into it.

Coaching Reviews

When I booked the coaching, I was expecting nutrition coaching for my climbing performance, but what I got was so much more. I can laugh, I can cry, I can talk about my fears, my goals and successes. Your coaching is so valuable to me.

Katharina, Austria

Tom did not just hand me a diet plan, he equipped me with strategic nutritional tools and taught me how to use them. He also offered a safe space for me to share when I was feeling low with respect to body image or performance and never failed to remind me that that's life and we are not robots, things happen, and even simply from a scientific perspective, one day off will not reverse all the progress.

Ellie, UK

I still hold that working with you for that period is one of the most valuable things I've done for health and climbing, as I'm a lot more confident that what I'm putting in my body is working for me in the best way possible. (Longhope Direct, E10/7a)

Robbie Phillips, UK

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